3 April 2014

Launch of Arrow Imprint Collection

Date: 2 April, 2014
Venue: Arrow Linking Road Store, Shop #3, Anand Villa, Linking Road, Santa Cruz, Mumbai
Website: www.arrowlife.com
Yesterday I was invited for the launch of Arrow Imprint Collection. Arrow NewYork, styled by GQ brings Spring Summer'14 Prints Collection of Men's formal shirts. Now you can play up your personality and go bold with the trend of the season. Tweeting Birdie to bust bubbles or Spicy chilli to bonding leaf, each print can be dressed up or down to carry you from boardroom to bar with ease. So let your look speak your mood and personality this season.
Manohar Kumar, marketing head Arrow presented the Imprint collection. Designer in Chief Prasenjit shared his thoughts on bringing prints to the shirts. How safe they could play with patterns to keep the trends not getting feminine. All shirts which look plain from a distance highlights your personality through prints, as you get closer.
Greg and Jason in  #ArrowImprint
Pick your Print:
The Maverick/Chilli Print:
You know you spice things up at work when.. you're a tad unpredictable, like a sneaky chilli!!
Forever the newsmaker, spicing up conversations with your energy.

The Geekster/Byte Print:
You know you are the resident geek when .. we are the smart cookie talking in facts and know-it-all comments. Love all things nerdy – from gizmos to space exploration.

The Mediator/Leaf Print:
You know you help people bond when... ..you’re the one people count on anytime for anything.
The bridge that makes work smooth between teams

The Socialite/Birdie Print:
You know you’re popular when... ..you know everybody in office by their name. Super active in social networking - offline and online!

The Analyst/Bubble Wrap Print:
You know you're the go-to-guy one when... .. you love ideating and troubleshooting. You dig deep to understand issues and come up with apt solutions. 
Seemed Birdie Print to be trending amonge most of the bloggers in the launch, though my opt for my hubby is the Bubble Wrap Print as he is a Thinking Man, who digs deep to understand the issue to come up with apt solution
Win Win Win!!!!
Here is a chance for you to participate and win a wardrobe makeover worth Rs.10,000. All you have to do is sign up for Imprint Awards, choose a print that suits your persona and get votes and testimonials.


  1. I wish I had met you..I went quite late to review the collection..

    Great post..Hope to see you soon in the upcoming events..


  2. Oh, I reached quite late too.. Sure, will meet in upcoming event..