17 February 2014

Magnum Launch in Mumbai

Date: 16 February, 2014
Venue: Bunglow 9, Bandra(West), Mumbai
Website: https://www.facebook.com/MagnumIND/app_415547331875452#!/MagnumIND
Magnum launched its ice-cream in Mumbai. The launch had Masterclass by Master Chef Kunal Kapur. Though I ended up late at the event, and missed the Masterclass, got to taste the world's most famous premium ice-cream.
Magnum offers three flavours,
  • Magnum Classic- A thick craking layer of Magnum chocolate made with real Belgian chocolate covering a deliciously smooth creamy vanilla ice-cream.
  • Magnum Almond - Natural almond inside thick layer of original Belgian chocolate and vanilla ice-cream.
  • Chocolate Truffle - Smooth chocolate truffle sauce swirled through creamy chocolate ice-cream and wrapped in thick Belgian chocolate.
Belgian chocolates are perfect balance of bitter, sweet and milky, and have the finest quality cocoa beans.
Starting from March 1, 2014 all three flavours will be available in Mumbai, Pune, Hyderabad and Bangaluru. Wrapped in brand's signature brown and golden packing, each bar of Magnum is priced at Rs. 85/-
Followed by Masterclass was launch party, where Magnum revealed its loyal brand ambassador, Kareena Kapoor Khan.